Admiral companions Google Cloud for digital transformation 

Admiral companions Google Cloud for digital transformation 

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UK insurance coverage firm Admiral has partnered with Google Cloud to rework its core insurance coverage operations and develop new digital merchandise.  

The collaboration will see Google Cloud energy Admiral’s coverage administration and digital methods, facilitating the creation of improved customer-facing purposes together with enhancements to its cellular app. 

It is designed to speed up the launch of latest services and products by utilising containerised cloud purposes and adopting superior software program growth practices.  

Admiral plans to harness Google Cloud’s knowledge analytics, AI and machine studying companies. 

The alliance encompasses 4 main areas, particularly knowledge and AI, digital experiences, operations and expertise.  

Admiral intends to leverage Google Cloud’s capabilities to make data-driven choices and supply extra personalised and seamless digital experiences.  

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This consists of customised affords and companies by way of a centralised knowledge view. 

Admiral has migrated its core coverage administration and billing platforms to Google Cloud. 

The insurer can be targeted on enhancing its digital channels akin to its web site, cellular app and call centre by way of this partnership. 

Along with technological developments, Admiral goals to upskill its workforce in cloud computing and knowledge analytics by way of the partnership with Google Cloud.  

Admiral CIO Alan Patefield-Smith mentioned: “With our clients on the coronary heart of all the pieces we do, Admiral is delighted to affix forces with Google Cloud to assist us obtain our strategic objectives.  

“Google Cloud’s cutting-edge tech and experience permits us to speed up our digital transformation journey and helps us to ship forward-thinking buyer experiences.” 

Google Cloud MD of UKI Helen Kelisky mentioned: “Admiral is an progressive insurer that has delivered many firsts to the market. We’re proud to assist its continued dedication to giving its clients the easiest services and products throughout its insurance coverage portfolio. 

“We sit up for strengthening our current relationship with Admiral to assist it speed up its change technique and ship even higher experiences.” 

This initiative follows Admiral’s current acquisition of RSA’s UK direct House and Pet private traces insurance coverage operations in December 2023. 

In mid-2023, Admiral prolonged its tie-up with CoreLogic to strengthen its digital claims administration. 


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